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Spotify Canvas is an exciting feature from Spotify that brings your release artwork to life. When your listeners visit the Spotify ‘now playing’ page on their mobile device the usual release artwork is replaced by a full screen image or looping video. Spotify describe the feature as ‘album artwork for the streaming age’. Using Canvas as part of your release strategy can increase streams and saves on your music.

Hook people, then get them listening. When listeners see a Canvas, they are more likely to keep streaming (+5% on average vs. control group), share the track (+145%), add to their playlists (+20%), save the track (+1.4%), and visit your profile page (+9%). 

Musicians, Bands and Music Producers!

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